Suppose that a researcher puts the name of each person on a sampling frame list on an individual 8cm x 3cm card, shuffles the cards thoroughly, and then selects 20 names from the top of the pile of cards for a telephone interview study. Which type of sampling procedure is being used?
A) Judgment sampling
B) Simple random sampling
C) Stratified sampling
D) Quota sampling

Question

Quizplus · Accepted Answer

This is an example of simple random sampling because each individual on the sampling frame list has an equal chance of being selected and the selection process is randomized by shuffling the cards thoroughly.

Suppose That a Researcher Puts the Name of Each Person