A(n)_____ media schedule combines continuous scheduling throughout the year with a flighted schedule during the best sales periods.
A) pulsing
B) bursting
C) unremitting
D) rhythmic
E) vibrating

Question

Quizplus · Accepted Answer

A retail department might use a pulsing media schedule by advertising on a year-round basis but place more advertising during certain sale periods such as holidays.

A(n)_____ Media Schedule Combines Continuous Scheduling Throughout the Year with a Flighted