One of the reasons why a retailer might avoid the use of newspaper advertising is:
A) absence of geographic selectivity
B) short lead time
C) year-round readership
D) little demographic selectivity
E) high individual market coverage

Question

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The Answer of One of the reasons why a retailer might avoid the use of newspaper advertising is:
A) absence of geographic selectivity
B) short lead time
C) year-round readership
D) little demographic selectivity
E) high individual market coverage

One of the Reasons Why a Retailer Might Avoid the Use