_____ is the creation of a large computerized file of customers' and potential customers' names,profiles,and purchase patterns.
A) Electronic targeting
B) Sampling procedure specification
C) Database marketing
D) Competitive data mining
E) Consumer behavior marketing
Correct Answer:
Verified
Q22: The owner of a small chain of
Q23: Scanner-based research is a system of gathering
Q24: Competitive intelligence allows managers to predict changes
Q25: Everyday information about developments in the marketing
Q26: _ is the process of planning,collecting,and analyzing
Q28: Marketing research has three functional roles.These roles
Q29: The publisher of a Canadian business magazine
Q30: A(n)_ is an interactive,flexible computerized information system
Q31: Conferences and professional courses led by rival
Q32: According to the text,a true marketing decision
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