After a need or want is recognized,a consumer may search for information about the various alternatives available to satisfy it.This occurs during which part of the consumer decision-making process?
A) Evaluation of alternatives
B) Information search
C) Cognitive dissonance
D) Consideration stage
E) Product identification

Question

Quizplus · Accepted Answer

After recognizing a need or want,consumers search for information about the various alternatives available to satisfy it.

After a Need or Want Is Recognized,a Consumer May Search