What name is given to factors such as delivery time, product or service specification, and price, which define customers' requirements?
A) Direct factors
B) Competitive factors
C) Demand factors
D) Customer factors

Question

Quizplus · Accepted Answer

Competitive factors are those aspects that define what customers are looking for in a product or service, including delivery time, specifications, and price, and influence their choice among competing options.

What Name Is Given to Factors Such as Delivery Time