The sales volume variance is influenced most heavily by actions of the
A)budget committee.
B)operations personnel.
C)sales and marketing personnel.
D)executives of the company.

Question

Quizplus · Accepted Answer

The sales volume variance is directly related to the efforts of the sales and marketing personnel, who are responsible for generating sales and increasing market share. The budget committee and executives of the company may set goals and provide resources, but it is the operations personnel who implement plans and the sales and marketing personnel who drive the actual sales results. Therefore, their actions have the greatest impact on the sales volume variance.

The Sales Volume Variance Is Influenced Most Heavily by Actions