As discussed in the text, the consumer consumption process begins ____.
A)long before we choose a product
B)when we recognise that we need a product
C)when we decide to shop for a product
D)when we choose among different products

Question

Quizplus · Accepted Answer

The consumer consumption process begins long before we choose a product because it starts with recognizing a need or want, searching for information, evaluating alternatives, making a purchase, and post-purchase evaluation. Therefore, option A is the correct answer.

As Discussed in the Text, the Consumer Consumption Process Begins