Balance theory is based on the premise that individuals have a psychological desire to have harmony between triads of elements, such as a message object, a message sender, and a receiver.

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Balance theory is indeed based on the premise that individuals have a psychological desire to have harmony between triads of elements, such as a message object, a message sender, and a receiver. This theory was first proposed by Fritz Heider in the 1940s.

Balance Theory Is Based on the Premise That Individuals Have