Asking a group of households to record their consumption of certain products over a two-year period is an example of ____.
A)model building
B)database marketing
C)data transformation
D)diary panel data

Question

Quizplus · Accepted Answer

Diary panel data involves asking a group of individuals or households to record their product consumption over a specific period of time (usually daily or weekly). This method is commonly used in market research to track consumer behavior and preferences. Therefore, asking a group of households to record their consumption over a two-year period is an example of diary panel data. Choices A, B, and C are not appropriate answers as they do not accurately describe this specific research method.

Asking a Group of Households to Record Their Consumption of Certain