The main difference between impulse buying and compulsive consumption is:
A) impulse buying only occurs for certain types of products, while compulsive consumption can occur for any product.
B) impulse buying occurs at a particular moment, while compulsive consumption is an enduring behaviour.
C) impulse buying is done by choice, while compulsive consumption is not.
D) impulse buying cannot be measured empirically, while compulsive consumption can be.

Question

Quizplus · Accepted Answer

Impulse buying is characterized by a sudden, often momentary decision to purchase, influenced by emotions or external stimuli at the point of sale. Compulsive consumption, on the other hand, is a more enduring, repetitive behavior that often stems from an underlying psychological condition, leading individuals to repeatedly engage in the purchasing behavior over time.

The Main Difference Between Impulse Buying and Compulsive Consumption Is