If you are using fear to persuade someone, research suggests that it is best when the message evokes a moderate level of fear. If you are presented with the task of trying to persuade someone to a discrepant viewpoint, you are generally better off if you present your message with a _________ degree of discrepancy.
A)certain
B)low
C)high
D)moderate

Question

Quizplus · Accepted Answer

When trying to persuade someone to adopt a viewpoint that is different from their own, a moderate degree of discrepancy is generally more effective. This approach is less likely to cause resistance compared to a message with a high degree of discrepancy, which might be dismissed as too extreme, and more persuasive than a message with a low degree of discrepancy, which might not be seen as significantly different.

If You Are Using Fear to Persuade Someone, Research Suggests