Personal selling is generally the most expensive element in the promotion mix.

Name: Personal selling is generally the most expensive element in the promotion mix.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Personal selling involves hiring and training salespeople, providing them with resources and supporting them in the field. It requires a lot of time and money to implement and is therefore generally considered the most expensive element in the promotion mix.

Personal Selling Is Generally the Most Expensive Element in the Promotion