
A business usually cannot operate at peak efficiency when sales fluctuate significantly.
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Q149: Promotion to encourage trial uses attempts to
Q150: A reseller advertising a manufacturer's products is
Q151: Several forms of promotion can be used
Q152: Effective promotional programs require management efforts such
Q153: Promotion that focuses on creating awareness is
Q155: Advertising is an inflexible promotional method.
Q156: Selective demand is demand for a certain
Q157: Advertising is a paid form of nonpersonal
Q158: The phrase, purchase products, includes the acceptance
Q159: Pioneer promotion neither emphasizes brand names nor
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