Marketers often provide consumers with free samples, sometimes coupled with coupons, to help them gain experience with their products and facilitate consumer
A) patronage motives.
B) attitudes.
C) perception.
D) distortion.
E) learning.

Question

Quizplus · Accepted Answer

Offering free samples helps consumers to learn more about the products and gain experience with them. This can build their knowledge, familiarity, and potential loyalty towards the brand.

Marketers Often Provide Consumers with Free Samples, Sometimes Coupled with Coupons