The marketing environment is best described as being
A) composed of controllable variables.
B) composed of variables independent of one another.
C) an indirect influence on the performance of marketing activities.
D) dynamic and changing.
E) slow, with infrequent fluctuations.

Question

Quizplus · Accepted Answer

The marketing environment is dynamic and constantly changing, with factors such as technology, economics, demographics, and cultural shifts impacting marketing activities. This requires marketers to regularly assess and adapt their strategies to stay competitive in the marketplace.

The Marketing Environment Is Best Described as Being