Doris and Daniel are working on a big ad campaign to get new members to join their gyms. Doris calls Daniel and tells him to spend $15,000 on TV ads. Due to a poor cell phone connection, Daniel thinks he hears Doris say "spend $50,000 on TV ads." Which concept of the communication model is highlighted in this scenario?
A) failure on part of sender
B) external source of noise
C) internal source of noise
D) failure on part of receiver

Question

Quizplus · Accepted Answer

The scenario highlights an external source of noise, which in this case is the poor cell phone connection that interfered with Daniel's ability to accurately receive Doris's message.

Doris and Daniel Are Working on a Big Ad Campaign