What marketing metric determines whether a TV program such as The Big Bang Theory remains on the CBS broadcast TV network?
A) appeal
B) cost per ad
C) rating
D) poll
E) frequency

Name: What marketing metric determines whether a TV program such as The Big Bang Theory remains on the CBS broadcast TV network? A) appeal B) cost per ad C) rating D) poll E) frequency
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Question

Quizplus · Accepted Answer

The rating is a key metric that determines the popularity and viewership of a TV program, influencing whether it remains on the network.

What Marketing Metric Determines Whether a TV Program Such as the Big