Which type of consumer product is often very expensive, purchased infrequently, and takes an extensive amount of time to make the purchase decision?
A) convenience product
B) shopping product
C) specialty product
D) unsought product
E) discretionary product

Question

Quizplus · Accepted Answer

Specialty products are often very expensive, purchased infrequently, and require extensive decision-making due to their unique characteristics and brand identification.

Which Type of Consumer Product Is Often Very Expensive, Purchased