The process of broadening the use of an organization's current brand to include new products is called
A)co-branding.
B)brand extension.
C)brand revitalization.
D)cannibalization.
E)product extension.

Question

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The Answer of The process of broadening the use of an organization's current brand to include new products is called
A)co-branding.
B)brand extension.
C)brand revitalization.
D)cannibalization.
E)product extension.

The Process of Broadening the Use of an Organization's Current