High-involvement purchases are characterized by the fact that they
A)require little research or forethought.
B)are frequently purchased.
C)are inexpensive to purchase.
D)carry a greater risk to consumers if they fail.
E)are often bought on impulse.

Question

Quizplus · Accepted Answer

The Answer of High-involvement purchases are characterized by the fact that they
A)require little research or forethought.
B)are frequently purchased.
C)are inexpensive to purchase.
D)carry a greater risk to consumers if they fail.
E)are often bought on impulse.

High-Involvement Purchases Are Characterized by the Fact That They