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Chobani, Makers of Specialty Yogurts, Has Expanded Its Product Line

Question 113

Multiple Choice

Chobani, makers of specialty yogurts, has expanded its product line to include "Gimmies," a specialty yogurt supported by a set of characters that are designed to appeal to children. For this product, Chobani is segmenting the market based on


A) customer convenience.
B) lifestyle.
C) age.
D) gender.
E) motivation.

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