Using a positioning strategy, companies can attack the more-for-more strategy of another firm by offering a brand of comparable quality at a lower price.
A) less-for-more
B) more-for-the-same
C) same-for-less
D) less-for-much-less
E) more-for-less

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The Answer of Using a positioning strategy, companies can attack the more-for-more strategy of another firm by offering a brand of comparable quality at a lower price.
A) less-for-more
B) more-for-the-same
C) same-for-less
D) less-for-much-less
E) more-for-less

Using a Positioning Strategy, Companies Can Attack the More-For-More Strategy