The style, ease of use, and multi-blade technology of Gillette's Fusion razor system is a _ that has favourably impacted consumer perceptions about other new products sold by the company.
A) product feature
B) product framework
C) product audit
D) product image
E) product concept

Question

Quizplus · Accepted Answer

The term "product image" refers to the perception and reputation of a product in the minds of consumers. The style, ease of use, and multi-blade technology of Gillette's Fusion razor system contribute to its positive product image, which can enhance consumer perceptions of other products by the company.

The Style, Ease of Use, and Multi-Blade Technology of Gillette's