Which group is most likely offered functional discounts by manufacturers?
A) trade-channel members that perform sales tasks
B) buyers who purchase merchandise out of season
C) buyers who pay their bills before the due date
D) consumers who buy products in large quantities
E) retailers that participate in advertising programs

Question

Quizplus · Accepted Answer

Functional discounts are typically offered to trade-channel members who perform sales tasks, as they are compensated for their role in the distribution process.

Which Group Is Most Likely Offered Functional Discounts by Manufacturers