From a firm's perspective,the biggest advantage of RFID is
A) it enables the firm to track an item from the moment it was manufactured.
B) it tells the firm who is buying the product and how it is being used.
C) it provides demographic information on the consumer for marketing use.
D) it is less expensive to use than other forms of marketing research.
E) it eliminates the need for communicating with the supply chain.

Question

Quizplus · Accepted Answer

The biggest advantage of RFID for a firm is that it enables the firm to track an item from the moment it was manufactured. This improves inventory management, reduces costs, and increases efficiency in the supply chain. The other options mentioned may be possible uses of RFID, but they are not the biggest advantage from a firm's perspective.

From a Firm's Perspective,the Biggest Advantage of RFID Is