When marketers monitor the economic situation affecting their target markets,they are likely to monitor changes in all of the following except
A) purchasing power.
B) interest rates.
C) inflation.
D) age.
E) currency exchange rates.

Question

Quizplus · Accepted Answer

Age is not an economic factor that affects a target market. The other options are all economic factors that can have an impact on purchasing behavior and marketing strategies.

When Marketers Monitor the Economic Situation Affecting Their Target Markets,they