A best practice by which salespeople can use technology to strengthen relationships with customers is by:
A)allowing customers to cancel orders without having to talk to a person
B)sending e-mail confirmations of appointments or agreements
C)sending form letters with business cards through the mail
D)placing automated prerecorded phone calls to customers on a programmed schedule
E)faxing large numbers of sales letters to potential leads

Question

Quizplus · Accepted Answer

Sending email confirmations of appointments or agreements is a good way for salespeople to use technology to strengthen relationships with customers. This shows that the salesperson is organized, dependable, and values the customer's time. It also provides a record of what was discussed or agreed upon, which can be referenced later if needed. The other options listed do not necessarily improve the relationship with the customer and may even be seen as impersonal or annoying.

A Best Practice by Which Salespeople Can Use Technology to Strengthen