Public relations (PR) is concerned with
A) the range of organisational activities required to keep a customer satisfied.
B) creating the organisation's public presence and influencing its publics to take some course of action.
C) marketing your image and building your organisation's structural base.
D) ensuring employees of the company are satisfied with the way business is conducted.

Question

Quizplus · Accepted Answer

Public relations focuses on creating and managing an organization's public image and using various communication tactics to influence the behavior and attitudes of its publics. While customer satisfaction and employee relations may be part of PR efforts, they are not the primary focus. Building an organization's structural base and marketing its image fall more under marketing and branding efforts.

Public Relations (PR) Is Concerned with