Which of the following is an advantage of comment cards?
A) They force guests to be objective.
B) Self-selected respondents are more likely to be honest.
C) They enable quick response to failure.
D) They are relatively easy to use.
Correct Answer:
Verified
Q17: Servers should be given the comment cards
Q18: Measuring what guests think about a guest
Q19: In the critical incident technique, the moments
Q20: A major advantage of mystery shoppers is
Q21: The advantage of process strategies is that
Q23: SERVQUAL measures the way customers perceive the
Q24: Focus groups are very helpful in
A) providing
Q25: Generally speaking, the parts of the guest
Q26: A primary advantage of management observation for
Q27: SERVQUAL is
A) an instrument designed to evaluate
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