Discuss the different roles media releases and special events have in promoting an organisation's image.
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Q56: Which of the following does not describe
Q57: Holding a special event can achieve public
Q58: A media release should be written as
Q59: Bloggers are important targets for public relations
Q60: Media relations uses
A) online communication channels.
B) internal
Q62: Managing issues at an early stage is
Q63: The most effective way to communicate in
Q64: Describe the steps in the strategic management
Q65: Discuss the transition from an issue to
Q66: When issues arise, organisations should respond as
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