Before an organisation decides on a public relations plan, it must
A) conduct research.
B) identify its image.
C) determine goals and objectives.
D) All of the above

Question

Quizplus · Accepted Answer

To create an effective public relations plan, an organisation must conduct research to understand its target audience, identify its current image, and determine specific goals and objectives to achieve through the plan. Therefore, all of the options stated are necessary steps.

Before an Organisation Decides on a Public Relations Plan, It