After identifying an important user problem, most problem solving should:
A) not be done intuitively without a quantifiable method.
B) be done by the new product group members involved in the concept generation work.
C) exempt marketing people from the process as their primary task is to generate sales.
D) be done on a generic scale instead of focusing on the specifics of each problem.

Question

Quizplus · Accepted Answer

The new product group members involved in concept generation are typically best equipped to address and solve user problems, as they have a deep understanding of the product and its intended use.

After Identifying an Important User Problem, Most Problem Solving Should