The leading product innovators follow the relay race model.
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Q7: If done right, a product protocol gives
Q8: Features are the most desirable form of
Q9: New product projects that use well-known and
Q10: Since product protocols are marketing tools, they
Q11: Quality function deployment (QFD) was invented in
Q13: Which of the following is true of
Q14: Which of the following statements is true
Q15: In practice, the first step of quality
Q16: A good product protocol can help cut
Q17: The product protocol communicates essentials to all
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