The term "window of opportunity," as discussed in Chapter 2, is a metaphor that describes the time period in which a firm can ________.
A) obtain funding or financing
B) hire new employees
C) complete a financial analysis
D) realistically enter a new market
E) write a business plan

Question

Quizplus · Accepted Answer

The term "window of opportunity" refers to the time period during which a firm can realistically enter a new market. This time frame is often limited and fleeting, thus the importance of taking advantage of the opportunity while it exists. While obtaining funding or financing, hiring new employees, completing a financial analysis, and writing a business plan may be important aspects of starting a new venture, they do not necessarily relate to the concept of a "window of opportunity."

The Term "Window of Opportunity," as Discussed in Chapter 2