A strategic alliance is an entity created by two or more firms pooling a portion of their resources to create a separate, jointly-owned organization.

Question

Quizplus · Accepted Answer

A strategic alliance refers to a cooperative arrangement between two or more firms where they collaborate on a project or in specific areas of business, sharing resources and capabilities to achieve mutual benefits, without necessarily creating a separate, jointly-owned organization.

A Strategic Alliance Is an Entity Created by Two or More