Industries in which revenue management techniques are easiest to apply are those where:
A) use tends to be predictable, and pricing tends to be fixed.
B) use tends to be predictable, and pricing tends to be variable.
C) use tends to be uncertain, and pricing tends to be fixed.
D) use tends to be uncertain, and pricing tends to be variable.
E) All of these, i.e., there is no difference.

Question

Quizplus · Accepted Answer

Revenue management techniques are easiest to apply in industries where use tends to be predictable, and pricing tends to be variable. This allows for companies to adjust prices based on demand fluctuations to maximize revenue. Uncertain demand and fixed pricing make it more difficult to apply revenue management techniques.

Industries in Which Revenue Management Techniques Are Easiest to Apply