According to Prahalad and Hamel, a firm's capability must meet three criteria to be truly considered a core competency.Which of the following is NOT one of the criteria?
A)It should be applicable to multiple markets.
B)It should emphasize the external context in which the firm operates.
C)It should be valued by the consumer.
D)It should be difficult for a competitor to imitate.

Question

Quizplus · Accepted Answer

The three criteria proposed by Prahalad and Hamel for a firm's capability to be considered a core competency are (1) it should be applicable to multiple products and markets, (2) it should contribute to customer benefits, and (3) it should be difficult for competitors to imitate. The emphasis on the external context is not mentioned as one of the criteria.

According to Prahalad and Hamel, a Firm's Capability Must Meet