The model in which managers use their organization's existing core capabilities to expand into foreign markets is called the ________ model.
A)international
B)multinational
C)global
D)transnational
E)contingency

Question

Quizplus · Accepted Answer

The international model involves using an organization's core capabilities to expand into foreign markets, typically by exporting or licensing. This model focuses on leveraging what the company does well domestically and applying it internationally with minimal adaptation.

The Model in Which Managers Use Their Organization's Existing Core