The Microsoft/Nokia alliance that had hundreds of pages to specify each partner's responsibilities would be closest
To the
Approach to managing cooperative ventures. In contrast,the Renault/Nissan alliance (Chapter 9
Opening Case)was based on trust,respect,and transparency and is an example of the ________ approach to managing cooperative ventures.
A)cost minimization; opportunity maximization
B)opportunity maximization; cost minimization
C)cost maximization; opportunity minimization
D)bureaucratic; organic

Question

Quizplus · Accepted Answer

The Microsoft/Nokia alliance is an example of the cost minimization approach, which focuses on clearly defining each partner's responsibilities and minimizing costs. In contrast, the Renault/Nissan alliance is based on the opportunity maximization approach, which focuses on building trust, respect, and transparency to identify and capitalize on opportunities for mutual benefit.

The Microsoft/Nokia Alliance That Had Hundreds of Pages to Specify