The likelihood that information in memory will be used to guide social judgments is related to
A) how easily the information can be accessed.
B) one's social context base.
C) how quickly the information is processed.
D) one's implicit memory.

Question

Quizplus · Accepted Answer

The ease of accessing information in memory is a key factor in determining whether it will be used to guide social judgments. When information is easily accessible, people are more likely to rely on it when making judgments about others.

The Likelihood That Information in Memory Will Be Used to Guide