Which of the following is a nonmarketing source of marketing stimuli?
A) Salespeople
B) Facebook messages
C) Brand symbols
D) Vine videos
E) Consumer reviews

Question

Quizplus · Accepted Answer

Consumer reviews are a nonmarketing source of marketing stimuli as they come from customers who have used the product or service and are not directly controlled by the company. Salespeople, Facebook messages, brand symbols, and Vine videos are all marketing sources of marketing stimuli as they are intentionally created and controlled by the company in order to influence consumer behavior.

Which of the Following Is a Nonmarketing Source of Marketing