A paired samples test for the difference between two means is not used for segmentation purposes.

Name: A paired samples test for the difference between two means is not used for segmentation purposes.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

A paired samples test is used to compare the means of two related samples, such as before and after measurements for the same group. Segmentation is the process of dividing a larger market into smaller subgroups based on shared characteristics, behaviors, or needs. The two concepts are not related.

A Paired Samples Test for the Difference Between Two Means