Toby's chain of department stores carries a wide range of product lines,including clothing,jewelry,kitchenware,and home furnishings.The stores typically charge a relatively high markup,but also hold frequent sales and price promotions,in particular,offering discounts to customers who use Toby's frequent user card.Toby's uses ________ here.
A)self-service retailing
B)experiential retailing
C)high-low pricing
D)everyday low pricing
E)price fixing

Question

Quizplus · Accepted Answer

Toby's uses high-low pricing, which involves charging a relatively high markup on products but also holding frequent sales and price promotions. They also offer discounts to customers who use their frequent user card, which is an example of a price promotion. This strategy is meant to attract customers with the appeal of discounts while also making a profit through higher markup prices.

Toby's Chain of Department Stores Carries a Wide Range of Product