An increasingly popular approach that integrates financial and customer performance measures with measures in the areas of internal operations and learning and growth is known as:
A) the integrated performance measurement tool (IPMT).
B) the balanced scorecard.
C) gain sharing.
D) cycle efficiency.
E) overall quality assessment (OQA).

Question

Quizplus · Accepted Answer

The Balanced Scorecard is a strategic planning and management system used to align business activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals. It integrates financial measures with other key performance indicators around customer perspectives, internal business processes, and learning and growth.

An Increasingly Popular Approach That Integrates Financial and Customer Performance