Compared to tangible resources, intangible resources are
A) of less strategic value to the firm.
B) not the focus of strategic analysis.
C) a superior source of core competencies.
D) more likely to be reflected on the firm's balance sheet.

Question

Quizplus · Accepted Answer

Intangible resources are a superior source of core competencies as they are unique to the firm and cannot be easily replicated by competitors.

Compared to Tangible Resources, Intangible Resources Are