The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a Blu-ray player made by
The company over the past 12 months are satisfied with their products. Which of the following
Will be a good frame for drawing a sample?
A) Telephone directory.
B) Voting registry.
C) The list of customers who returned the registration card.
D) A list of potential customers purchased from a database marketing company.

Question

Quizplus · Accepted Answer

The list of customers who returned the registration card is the most relevant frame because it specifically includes those who have purchased the Blu-ray player and are likely to have used it, thus providing a relevant sample for assessing customer satisfaction.

The Manager of the Customer Service Division of a Major