In the product development process, most companies utilize the concepts of brainstorming, screening, and test marketing.

Name: In the product development process, most companies utilize the concepts of brainstorming, screening, and test marketing.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

These concepts are commonly used in the product development process to generate ideas (brainstorming), evaluate their potential (screening), and validate the product with a target market before full-scale launch (test marketing).

In the Product Development Process, Most Companies Utilize the Concepts