The advantages of global branding strategies include all of the following except:
A) Global branding is more sensitive to cultural differences
B) Marketing and promotional tasks are simplified
C) Good product ideas can be used in many markets
D) All are advantages of global brands

Question

Quizplus · Accepted Answer

Global branding often faces challenges in being sensitive to cultural differences because it promotes a uniform brand image and message across different markets, which may not always align well with local cultures and preferences. The other options (B and C) are considered advantages of global branding strategies.

The Advantages of Global Branding Strategies Include All of the Following