If you were constructing an audience-analysis questionnaire and wanted to learn why some ofyour listeners do not fasten their seatbelts every time they ride in a motor vehicle, which othe following would be the best kind of question to ask?
A) scale question
B) leading question
C) fixed-alternative question
D) demographic question
E) open-ended question

Question

Quizplus · Accepted Answer

Open-ended questions are best for exploring reasons behind behaviors because they allow respondents to explain their actions in their own words, providing deeper insights than other question types.

If You Were Constructing an Audience-Analysis Questionnaire and Wanted to Learn